Do men really hate shopping or are they conditioned to hate shopping?
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Neither. Men don’t hate shopping, they “like what they like” and have different shopping preferences then women in heavily gendered societies.
Relations of Consumers’ Buying Habits to Marketing Methods
The Effect of Gender on Addictive Consumption: Reflections on Men, Shopping and Consumption Meaning
Going shopping: key determinants of shopping behaviours and motivations
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The Sociological Mail
